Akshit Kawatra

Apr 13, 2020

4 min read

Google is NOT the search engine we deserve today

Google was designed in 1998 with the invention of a page-rank algorithm that was heavily dependent upon storage of links to websites and coming up with a complex optimization algorithm to present those links to user in an order that the user is likely to find most useful.

Google decided to adopt a monetization strategy of giving out top few links to advertisers for a fee. The…